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WA Manufacture – Project Details

WA Manufacture

One-page showcase site for a Marseille-based urban design collective

Year: 2025  |  Client: WA Manufacture Association

Goal

Create a poetic, immersive website aligned with WA’s strong visual identity, while enabling full autonomy for content updates.

Challenges

  • Image-rich design with parallax and layered effects, not inherently performance-friendly.
  • Need for a lightweight, custom admin tool.
  • Showcasing 18 independent but interlinked teams in a unified experience.

What we delivered

Front-end

  • Responsive one-page layout with immersive sections.
  • Parallax effects built entirely in CSS for optimal performance.
  • Lazy-loaded background images triggered only on viewport visibility.
  • Multi-source image system (AVIF priority, JPG fallback), adapting to screen size and resolution.
  • Minimal JS footprint for smoother browsing.

Custom admin tools

  • Custom-built admin interface with no external CMS dependency.
  • Interactive métiers map: admins define categories, assign companies, and manually place them on a dynamic grid.
  • Customizable logo cloud: independent layout for desktop and mobile.
  • Simple and intuitive content editing for contributors.

Result

A digital space that reflects WA’s spirit: creative, collaborative, and alive — with thoughtful UX and performance under the hood.